About Us

We’re not professional runners. We’re not chasing marathon medals or ultra distances. We’re regular people—juggling full-time jobs, raising kids, and fitting in runs whenever life allows.

Running has been a lifeline for us. It’s helped us navigate hard seasons, clear our minds, and set goals beyond just fitness. We believe in the power of doing something hard, of showing up for yourself even when it’s tough. That’s why we’re here—to motivate and support runners of all levels, especially those just getting started with tips, gear, motivation and more.

So why All Good?

It’s more than a name. It’s a mindset. A loved one of ours, in the midst of a courageous battle with cancer, used All Good as her mantra. Staying positive—even in the most challenging times—left a lasting impact on us. We’ve carried those words into every tough run, missed workout, personal victory, and life setback.

Our mission is simple — to get more people running, to motivate runners to keep running, and to provide a welcoming, friendly community where runners of all levels can find the gear, apparel, accessories, and advice they need to stay inspired. Whether you’re training for your first 5K or just trying to stay active through a busy season of life, All Good Running is here to support you.

Miss a run? All good. Hit a wall mid-workout? All good. Crush a goal? All good!

We’re building more than a brand—we’re building a movement. One rooted in encouragement, perspective, and showing up no matter what. Let’s run this together, one step at a time. All Good.

-The All Good Running Team